中国·纹样-WZD2024纹藏国际纹样设计大赛

2024-07-19 20:36

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江山如此多娇,引无数英雄竞折腰。

看北国风光,雪落紫禁;

看南国水乡,稻香蛙鸣;

看西疆天穹莽莽,瓜果奶浆;

看东海浪涛鱼跃,千帆竞发……

中华五千年的足迹遍布神州大地,每一寸土地都承载着深厚的历史与文化。不同地区的人们依托各自独特的历史政治、传说故事、地理物产、自然场景等创造出风格多样、内涵丰富的图案艺术。它们犹如千面镜像,映照出中华大地各区域独有的美学追求与生存智慧。

本次[第五届]WZD2024纹藏国际纹样设计大赛以“中国·纹样”为主题,以属地纹样为方向,旨在呈现不同地区的纹样魅力,成为传播纹饰文化、连接艺术心灵的桥梁,让全球观众得以领悟到中华民族多元融合而又浑然一体的精神风貌与哲学思考,彰显出一个古老文明历久弥新的迷人光彩与无限活力。

我们期待参赛者能以独特的视角、非凡的创意,诠释自己所在地区或其他地区“属地纹样”的深刻内涵和美学意义,让每一个设计作品成为彰显地区魅力的多彩名片。

2024年夏,让我们以纹绘江山!

The scenery is so charming that it attracts countless heroes to compete and bow down.Watching the scenery of the northern country, snow falls and the purple is forbidden;Looking at the water towns of southern China, the fragrance of rice and the chirping of frogs;Looking at the vast expanse of the Western Xinjiang sky, with fruits and milk;Watching the waves and fish leaping in the East China Sea, thousands of sails racing

The 5000 year footprint of China has spread throughout the land of China, and every inch of land carries profound history and culture. People from different regions rely on their unique historical politics, legendary stories, geographical products, natural scenes, etc. to create diverse styles and rich connotations of pattern art. They are like a thousand mirror images, reflecting the unique aesthetic pursuit and survival wisdom of various regions on the land of China.

The WZD2024 International Pattern Design Competition is themed around "China · Patterns" and focuses on regional patterns. The aim is to present the charm of patterns from different regions, serving as a bridge for spreading decorative culture and connecting artistic souls. It allows global audiences to appreciate the diverse and integrated spirit and philosophical thinking of the Chinese nation, showcasing the charming brilliance and infinite vitality of an ancient civilization that has been enduring for a long time.

We look forward to participants interpreting the profound connotations and aesthetic significance of their local or other regional "territorial patterns" with unique perspectives and extraordinary creativity, making each design work a colorful business card that showcases the charm of the region.
In the summer of 2024, let's paint the country with patterns!

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“中国·纹样”是[第五届]WZD2024纹藏国际纹样设计大赛的主题,WZD纹藏国际纹样设计大赛迄今为第五届大赛。


首届WZD以“纹明”为主题,第2届WZD以“红色纹样”为主题, 第3届 WZD 以“纹的宇宙”为主题,第4届 WZD 以“传承文化基因·数字纹创未来”为主题,四届各收到了数十个国家的参赛者投送的数万件纹样及纹样衍生作品,在国际国内评委团严格地评审中角逐出金银铜全场大奖,佳作辈出。赛事和作品受到国内外社会和媒体的广泛关注,取得了不菲的社会影响力,做到了让中国纹样“潮”起来和“走”出去。

[第五届]WZD2024纹藏国际纹样设计大赛将继续秉承“纹化自信”的理念,将中国与世界精神、中国与世界文化、中国与世界生活方式、中国与世界设计融合一起,成为具有历史传承和时代精神的纹样传承者、创造者和传播者。


The theme of the WZD2024 International Pattern Design Competition is " China · Pattern" . The WZD International Pattern Design Competition is now in its fifth edition . The first WZD was themed 'Patterns Illuminated,' the second edition focused on 'Red Patterns,' and the third edition explored 'Patterns of the Universe.', the fourth WZD was   ‘Inheriting Cultural Genes, Creating a Digital Pattern Future’. Each of the four WZD sessions received tens of thousands of patterns and their derivative works from contestants from dozens of countries. They were rigorously evaluated by international and domestic judges and won the gold, silver, and copper awards, producing numerous excellent works. The competition and works have received widespread attention from domestic and foreign society and media, and have achieved significant social influence, making Chinese patterns "trendy" and "going out".

The 5th WZD (2024) International Pattern Design Competition will continue to uphold the concept of "confidence in patterns", integrating the spirit of China and the world, China and world culture, China and world lifestyle, and China and world design together, becoming a pattern inheritor, creator, and disseminator with historical inheritance and era spirit.

WZD2024 纹藏国际纹样设计大赛联合赛道:

WZD2024 International Pattern Design Competition Joint Track:

WZD与2024“梦溪杯”宋韵文化创新大赛、第二十届“中南星奖”设计艺术大赛、第二十届“湖南之星”设计艺术大赛、2024年首届“岳阳楼”文创大赛、千年舟第一届花色及应用设计大赛、CEIDA中欧国际设计文化协会会员赛六项比赛联动。联动赛道优秀作品可推荐至 WZD复赛评选,并拟在杭州文博会—纹藏·中国纹样展区线下展示。


组织机构Organizational Structure:
主办单位Organizer:
湖南设计艺术家协会
纹藏·中国
承办单位Undertaking Organization:
浙江纹藏文化科技发展有限公司
战略合作Strategic cooperation:
“梦溪杯”宋韵文化创新大赛组委会
“中南星奖”设计艺术大赛组委会
“湖南之星”设计艺术大赛组委会
2024年首届“岳阳楼”文创大赛组委会
千年舟花色及应用设计大赛组委会

CEIDA中欧国际设计文化协会

主视觉支持:陆杏


大赛时间Competition Date
启动:7 月15 日
报名期:7 月15日—9 月 20 日
赛区初选:9 月 20 日—9 月30日

初赛公示与人气投票:10 月 1 日—10 月 20 日

总决赛+展览:10 月 底

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1、征稿Submissions
中国大陆地区、海峡两岸暨港澳地区,凡年龄在 18 周岁以上的设计师、设计机构、高等院校设计专业师生以及相关设计实践的人士均可投稿参评。
2、特邀Invited
特别邀请国内外100 位活跃在设计领域的一线设计师参与比赛,特邀设计师作品参与奖项评选。

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大赛主题Theme
中国·纹样 China · Pattern

征集方向Submission Direction

A.喜纹乐见

人们欣赏纹样,以喜闻乐见之物之景成纹,源于对美的追求,也源于对传统文化的珍视与传承。纹样穿越时光,依然闪耀着独特的光芒,诉说着过去的故事,启迪未来的思考。
People appreciate patterns and create patterns based on the scenery of objects they enjoy, which stems from the pursuit of beauty and the appreciation and inheritance of traditional culture. The pattern travels through time, still shining with a unique light, telling stories of the past and inspiring future thinking.
B.中国节
作为时间的仪式,中国传统节日承载了丰富的历史文化内涵,每逢佳节,人们通过特定的习俗和仪式表达对生活的美好祝愿。现如今,“中国节”更是联通中外友谊的情感桥梁。
As a ritual of time, traditional Chinese festivals carry rich historical and cultural connotations. During festivals, people express their good wishes for life through specific customs and rituals. Nowadays, the Chinese Festival is also an emotional bridge connecting China and foreign friendship.
C.福禄吉祥
“福禄寿喜,吉祥如意”,在传统文化中,福、禄、寿被视为人生三大福祉,是人们追求美好生活的目标。中国传统吉祥图案巧妙融合美的形式与深远吉祥寓意,将特定形象与相应的情感寓意相结合,从而达到“形”与“意”和谐统一的效果。
In traditional culture, happiness, wealth, and longevity are regarded as the three major blessings of life, and are the goals that people pursue for a better life. Chinese traditional auspicious patterns cleverly integrate beautiful forms with profound auspicious meanings, combining specific images with corresponding emotional meanings, thus achieving a harmonious unity of form and meaning.

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1.主题纹样设计+服装纺织品组别

以纹样为基础的图案设计,以及纹样的应用,包括但不限于:服装、饰品、纺织物、床上用品等
2.主题纹样设计+文创组别
以纹样为基础的图案设计,以及纹样的应用,包括但不限于:文创产品、电子产品、礼品、手工艺品等
3.主题纹样设计+平面组别
以纹样为基础的图案设计,以及纹样的应用,包括但不限于:海报、插画、折页、装帧、网页、电子界面、动态信息等
4.主题纹样设计+数字艺术组别
以纹样为基础的图案设计,以及纹样的应用,包括但不限于:展陈艺术、公共艺术、互动艺术等

注:以上类别有交集的作品,可任选其一归类。

1、Theme Pattern Design + Apparel & Textile Category

Pattern-based graphic design and applications, including but not limited to: clothing, accessories, textiles, bedding, etc.

2、Theme Pattern Design + Cultural & Creative Category

Pattern-based graphic design and applications, including but not limited to: cultural and creative products, electronic products, gifts, handicrafts, etc.

3、Theme Pattern Design + Graphic Design Category

Pattern-based graphic design and applications, including but not limited to: posters, illustrations, brochures, book covers, web pages, electronic interfaces, dynamic information, etc.

4、Theme Pattern Design + Digital Art Category

Pattern-based graphic design and applications, including but not limited to: exhibition art, public art, interactive art, etc.

Note: For works that fall into multiple categories, participants can choose one category for classification.

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1.原创、合法
投稿作品须为作者原创,并为独立著作权,不得侵犯第三方著作权、商标等相关权利。作品必须积极向上,不得诋毁他人、诋毁社会、诋毁国家、诋毁宗教信仰、破坏民族团结,必须符合相关法律规定;不可以 AI 人工智能生成作品提交。参赛者作品如有上述内容(或倾向嫌疑),取消参评资格,如因此产生不良社会后果,自行承担法律责任,并赔偿赛事相关损失。
2.本届大赛一律采用在线交件方式
(大赛官网:www.wenzang.cn
3.登入官网,点击在线报名,依据提示完成报名、交件。

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(1)参赛报名
登录纹藏网站(wenzang.cn)/小程序“纹藏文化”填写报名表,获取纹藏官网素材 vip 优惠券 39.9 元,可用于购买素材会员。
(2)提交作品
登录大赛链接(wenzang.cn),按上述要求,提交投稿作品( pdf/zip)和投稿登记表(Word)、参赛承诺函(扫描件JPG) 。
(3)提交作品电子稿
投稿作品一律提交电子稿件,文件规格为:JPG,CMYK色彩模式,内置图片精度不低于300dpi,JPG的尺寸为A3cm幅面。请在下载区下载作品模版。
(4)提交作品登记表
每位作者需以Word文档的形式,填写并提交投稿登记表一份。请在下载区下载参赛表格。
(5)提交参赛承诺函
每位作品需签名参赛承诺函,机构作品请加盖公章,并以jpg的高清扫描件形式提交。请在下载区下载参赛承诺函。
如无法上传,可联系联系客服沟通发送方式。
(6)命名
投稿作品的邮件、压缩包名为:姓名+所在单位+主题+作品题目。如:张三 北京大学 B《荷塘月色》系列。
(7)数量
每位作者投稿作品不能超过3个单件,或3组系列。其中每组系列作品不超过8幅,大赛鼓励投稿系列作品。每个参赛作品作者不超过 3 人。
(8)费用本次比赛均为免费。
(9)截止时间

大赛从即日开始。投稿参赛的作品至2024年9月20日截稿,以组委会收到稿件的时间为准。

2024年9月-11月,在纹藏中国及各大专业媒体公布获奖名单,同期颁发相关证书与礼品。

1、Originality and Legality
Submissions must be the original work of the author and have independent copyrights. They must not infringe on the copyrights, trademarks, or any other rights of third parties. The works must have a positive and constructive nature, without defaming others, society, the country, or religious beliefs. They must comply with relevant laws and regulations. AI-generated works are not allowed for submission. Participants who include such content (or show suspicious tendencies) will have their eligibility canceled. If any adverse social consequences arise as a result, the participant will bear legal responsibilities and compensate for any losses incurred by the event.
2、Online Submission

All submissions for this competition will be conducted online via the official website: www.wenzang.cn.

3、Submission Process

(1) Participant Registration:

Fill out the registration form on the Pattern Vault website (wenzang.cn) or the "Pattern Vault·Pattern Museum" mini-program to obtain a VIP coupon for materials on the official website of Wenzang for 39.9 yuan, which can be used to purchase material members.

(2) Submitting the Works

Log in to the competition link (wenzang.cn) and follow the above requirements to submit the entry in PDF/ZIP format, the entry registration form (Word), and the work commitment and authorization form (scanned JPG).

(3) Submitting the Electronic Version of the Works

All entries must be submitted as electronic copies in JPG format with CMYK color mode. The internal image resolution should be no lower than 300dpi, and the JPG size should be A3. Please download the work template from the download area.

(4) Submitting the Entry Registration Form

Each participant must fill out and submit the entry registration form as a Word document. Please download the entry form from the download area.

(5) Submission of Commitment and Authorization Form

Each participant must sign the work commitment and authorization form, and for institutional works, it should be accompanied by an official seal. The form should be submitted in high-resolution scanned JPG format. Please download the commitment and authorization form from the download area. If unable to upload, participants may contact customer service to discuss alternative submission methods.

(6) File Naming

The email and compressed file of the submitted work should be named as follows: Name + Affiliated Institution + Theme + Work Title. For example, Zhang San, Peking University, Group B "Lotus Pond Moonlight Series."

(7) Quantity

Each participant can submit up to 3 individual pieces or 3 series. Each series should not exceed 8 pieces. The competition encourages the submission of series. Each participant can be the author of no more than 3 entries.

(8) Fee

Participation in this competition is free of charge.

(9) Deadline:

The competition starts from today. Submissions must be made by 2022.9.20. The submission time recorded by the organizing committee will be considered final.

In October to December 2024, the winning entries will be announced on Pattern Vault China and various major professional media outlets, and relevant certificates and gifts will be awarded during this period.

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1.WZD赛道奖项设置
(1)等级大奖:
全场大奖1名、金纹藏奖1名、银纹藏奖2名、铜纹藏奖3名
(2)特别奖:
服饰及纺织品组别、文创组别、平面组别、数字艺术组别各设立特别奖;
(3)入围奖:作品入围奖(7-10%)
(4)人气奖:通过线上公示投票选出最佳人气奖25名;
(5)优秀指导教师奖:凡组织15人以上的院校机构或指导教师具备评奖资格。
1、WZD Award Categories:
(1) Overall Awards: Gold Pattern Vault Award (1 winner), Silver Pattern Vault Award (2 winner), Bronze Pattern Vault Award (3winner).
(2) Special Awards: Special awards will be set up for each category, including Fashion and Textiles, Cultural and Creative Products, Graphic Design, and Digital Art.
(3) Finalist Awards: Entries that make it to the finals will receive finalist awards .
(4) Popularity Award: The top 25 entries with the most online votes will receive the Popularity Award.
(5) Outstanding Guidance Teacher Award: Instructors or academic institutions organizing more than 15 participants are eligible for this award.
2.奖金与荣誉
(1)本届大奖的获奖作者将择优推荐在纹藏及各大专业媒体做专题访谈或专题报道,最大限度宣传展示其设计成就。所有金银铜纹藏大奖作品将入编“纹藏艺术纹样库”,并颁发《入库资格证书》。参赛视为同意本条款,条款细则请浏览“参赛承诺函”。
(2)金、银、铜纹藏奖及特别奖颁发纸质证书,入围作品奖颁发电子版证书。
(3)大赛入围作品拟在第18届杭州文博会—“纹藏·中国纹样线下展”展示。
(4)获得优秀指导教师奖的老师可获得纸质证书及纹藏教学礼包,包含纹藏新书、纹藏官网个人素材年度会员。
Prize Money and Honors:
(1)The winners of this competition will be selectively featured in interviews or special reports on Pattern Vault and various major professional media, showcasing their design achievements to the maximum extent. All Gold, Silver, and Bronze Pattern Vault Award-winning works will be included in the "Pattern Vault Art Pattern Library" and receive a "Library Qualification Certificate." By participating in the competition, participants are deemed to agree to this provision. For detailed terms and conditions, please refer to the "Work Commitment and Authorization Form."
(2) Gold, Silver, Bronze, and Special Award winners will receive physical award certificates, while finalist awards will be presented as electronic certificates.
(3) The finalists for the competition will be showcased in the offline exhibition of Chinese patterns in the collection of patterns.

(4)Teachers who receive the Outstanding Guidance Teacher Award will receive a physical certificate and a Pattern Vault teaching package, including 1 set of pattern teaching courseware, 1 book of "Chinese Classic Pattern Encyclopedia," and 1 set of Pattern Vault pattern video teaching package.

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评审团为文化产业、视觉设计以及艺术领域的国际专家、教授组成。赛事通过初审和决赛终审两个个环节评选奖项。
评选流程:
第一阶段大赛海选
时间:9 月 20日—9 月 30日
由组委会及专家团老师组成,选出参赛作品 7%-10%入围
评审如遇本身相关作品,请点击「回避」,未按规定回避、将视为无效,不予计分评审委员针对大会分配的作品进行评分及点评。作品如有雷同或不符合策略单要求者,评委可视轻重迳行扣分
第二阶段大赛公示与投票
时间:10 月 1 日—10 月 20 日
入围作品在纹藏官网(wenzang.cn)、小程序“纹藏文化”及纹藏公众号大赛进行公示,公示期间发起人气投票,票数最高的前 25 名获得人气奖
第三阶段:总决赛决赛+展览
时间:10 月底
地点:纹藏·中国纹样线下展区
由组委会及专家团老师组成,选出全场大奖与特别奖获奖名单。
入围作品拟在“纹藏·中国纹样线下展”现场展出
第四阶段:全国巡展
时间:2024.11 —2025.6
The judging panel consists of international experts, professors, and professionals in the fields of cultural industries, visual design, and art. The competition includes two stages of evaluation: the preliminary review and the final evaluation.
Evaluation Process:
Stage 1: Preliminary Selection
Time: 9.20-9.30
The organizing committee and a panel of experts will review the submissions and select 10%-15% of the entries as finalists. If any judge has relevant works among the submissions, they will recuse themselves from the evaluation process. Failure to recuse themselves as required will be considered invalid, and their scores and comments will not be taken into account. Judges may deduct points for entries that exhibit similarities or do not meet the specified requirements.
Stage 2: Public Exhibition and Voting
Time: 10 .1-10.20
The finalist entries will be publicly showcased on the Pattern Vault website (wenzang.cn), the "Pattern Vault Pattern Museum" mini-program, and Pattern Vault's official WeChat account. During the public exhibition period, a popularity vote will be conducted, and the top 25 entries with the most votes will receive the Popularity Award.
Stage 3: Final Evaluation+Exhibition
Time: October
Location: WenZang · Chinese Pattern Offline Exhibition Area

The organizing committee and a panel of experts will review the finalist entries to select the winners of the overall awards and special awards.The shortlisted works will be exhibited on site at the offline exhibition of Chinese patterns in the collection of patterns

Stage 4: National Tour Exhibition

Time:2024.11 —2025.6

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投稿网址:www.wenzang.cn
组委会电话
18934723957(小藏)
官方发布渠道
纹藏官方网站:www.wenzang.cn
纹藏官方微信小程序:纹藏文化
如官方网站无法投稿,作品文件可发至收稿邮箱
wenzangaward2024@163.com
注:请优先官方网站提交作品,避免发生作品重复提交
Email:wenzangaward2024@163.com
Tel:+86-18934723957
Official website:www.wenzang.cn
表格下载Participants
参赛者请下载作品格式模版和投稿登记表、参赛承诺函。
Please download the work format template, submission registration form, and the work commitment and authorization letter.
链接:
https://pan.baidu.com/s/1ik_7zxTDcJo0nToYnA6Rmw
提取码: 7tj8

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